Terms of Service.

Last updated 25 April 2026

These Terms apply to anyone who buys, signs up to, or pays for an AlphaMED programme or session. By booking a programme or paying a fee you confirm you have read and accepted these Terms. If you do not accept them, do not proceed with sign-up. You may cancel for any reason within 14 days of sign-up and receive a full refund.

1.About us

AlphaMED is the trading name of Alphamedicine Ltd., a private limited company registered in England and Wales (company number 14661051), with registered address 71-75 Shelton Street, London WC2H 9JQ. We are registered with the Information Commissioner's Office (registration number ZB606485). In these Terms "we", "us", and "our" mean Alphamedicine Ltd.; "you" means the person entering into the contract with us, whether that is a student, parent, or guardian.

2.The agreement

Every engagement begins with a free initial WhatsApp conversation. The agreement between you and us is formed when you accept a written scope (programme, hours, fee, schedule) issued by us and pay the agreed fee or first instalment. If the student is under 18, the contracting party must be a parent or legal guardian, who is responsible for the fee and for these Terms. The student is the beneficiary of the services and is bound by the conduct provisions in these Terms.

3.Services

We provide one to one medicine admissions coaching to applicants for UK and Hong Kong medical schools. Programme details, hours, and inclusions are set out on our Services page and confirmed in writing before sign-up. Coaching is delivered online over video call as standard. Occasional in-person meetings in London may be arranged where useful. We do not coach for tests or applications outside the scope of medicine admissions unless agreed separately in writing.

4.Mentor allocation

We will assign a lead mentor based on the student's needs and the mentor's strengths. We may pair in another team member where another mentor's expertise fits a specific stage of preparation, school, or test format better. We reserve the right to substitute a mentor of equivalent qualification where a named mentor becomes unavailable due to illness, study commitments, or other reasonable cause. We will not change a lead mentor without telling you and offering a brief handover.

5.Fees and payment

Fees are published on our Services page in pounds sterling and are inclusive of any applicable taxes. The full fee is due before the first session unless we have agreed a payment plan in writing. Payment plans are available by arrangement on our Integrated and Intensive programmes; instalment dates and amounts are set out in the written scope. Fees do not include third party costs (such as Medify subscriptions, where not stated as included), examination fees, or travel costs for any in-person session.

Late payment of an instalment may result in suspension of services until the balance is paid. We will give written notice before suspending services. Persistent non-payment may result in termination under clause 11.

6.Cancellation and refunds

You may cancel for any reason within 14 days of sign-up and receive a full refund of any sums paid. To cancel, send us a written notice on WhatsApp, by email, or through any of our published channels. We will process the refund within 14 days of receiving your notice, using the same payment method used for the original transaction.

After the 14 day window, fees are non-refundable. Your fee holds a place in a capped cohort and a mentor's time across a full application cycle, both planned around that place from day one. The call before sign-up exists to make sure the fit is right before money changes hands.

If circumstances change after the 14 day window, including a mid-cycle realisation that an offer is unlikely this round, message us directly. We keep the hours and redirect them to whatever is most useful next, whether that is reapplication preparation, an alternative route into medicine, or a different end goal entirely. We handle each case directly. This goodwill redirection is offered at our discretion and does not constitute a refund.

7.Statutory cooling-off rights

Because our services are sold at a distance, you have a statutory right under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 to cancel within 14 days of entering into the contract. The cancellation right in clause 6 implements that statutory right and does not limit it. If you start receiving services within the 14 day window and then cancel, we will refund the full amount paid; we will not deduct charges for sessions delivered during the cooling-off period.

8.Missed sessions and rescheduling

Sessions are booked by direct arrangement with the mentor. To reschedule a session without forfeiting the hour, give us at least 24 hours' written notice. Less notice may forfeit the session depending on the reason; we apply this fairly and discuss any borderline case directly. No-shows forfeit the session in full. Where a mentor needs to reschedule a session, we will offer a replacement slot at no cost to you.

9.No recording

We do not record sessions. We do not permit recording by students, parents, or third parties without the prior written agreement of all participants. Recording without consent is a breach of these Terms and may result in termination under clause 11 without refund of unused hours.

10.Acceptable use

We expect students to attend sessions on time, prepared, and ready to work. We expect parents and guardians to support that. We will not tolerate abusive, harassing, threatening, or discriminatory conduct towards our team. We reserve the right to suspend or terminate services without refund where conduct is abusive, harassing, threatening, or discriminatory, or where a student or paying party persistently fails to engage with the work after reasonable attempts to address it.

11.Termination

You may terminate the contract at any time by written notice. If you terminate within the 14 day cooling-off window, clause 6 applies and you receive a full refund. If you terminate after that window, fees are non-refundable, subject to any goodwill redirection we may offer at our discretion under clause 6.

We may terminate the contract by written notice where: (a) you have materially breached these Terms, including persistent non-payment past 14 days, abusive conduct under clause 10, or breach of clauses 9, 14, or 15; or (b) we cease to offer the relevant programme, are unable to deliver due to circumstances beyond our reasonable control, or for any other reasonable cause. Where we terminate under (a), no refund is due. Where we terminate under (b), we will reasonably offer one of: redirection of remaining hours to comparable work, transfer to an alternative mentor, or, only where neither is workable, a pro-rata refund of fees for undelivered sessions.

12.Force majeure

Neither party is liable for failure to perform where the failure is caused by events beyond reasonable control, including illness, internet or power outages, platform failures, acts of government, or natural events. Where a force majeure event affects an individual session, we will reschedule it in good faith at no cost to you. Where a force majeure event affects performance over a sustained period, we will hold your remaining hours as credit and resume delivery as soon as we reasonably can; where appropriate, hours may be transferred to an alternative mentor or comparable work. We will work with you in good faith to find a fair resolution.

13.Third party tools

We use third party platforms to deliver services, including video conferencing software and, on UCAT programmes, Medify. We are not responsible for the availability, performance, or terms of use of those platforms. Where a session cannot proceed because of a third party platform failure, we will reschedule the session at no cost to you.

14.Intellectual property

All materials supplied by us, including handbooks, model statements, marking schemes, mock interview rubrics, and worked examples, are provided for the sole personal use of the named student. You may not copy, share, distribute, sell, publish, or post our materials online, in whole or in part. You may not use our materials to train, fine-tune, or evaluate any artificial intelligence model. We retain all intellectual property rights in our materials. Drafts written by the student remain the student's intellectual property; coaching notes and feedback we provide on those drafts remain ours.

15.Confidentiality

We treat what students share with us in confidence. We will not disclose the content of sessions, drafts, or private concerns to third parties, including parents, except where you have asked us to, where we believe disclosure is necessary to protect the welfare of a young person, or where we are required to disclose by law. You agree not to disclose our coaching methods, materials, or commercial information to third parties without our written consent. This clause survives termination.

16.Data protection

We process personal data in accordance with the UK General Data Protection Regulation and the Data Protection Act 2018. We are registered with the Information Commissioner's Office (registration number ZB606485). We collect only the personal data we need to deliver the services and we do not share student material with third parties for marketing. For more detail see the data handling answer in our FAQ. Requests under data subject rights (access, correction, deletion) can be sent to the contact details in clause 27.

17.Photograph and testimonial consent

We will not name, photograph, quote, or otherwise identify a student in marketing material without separate written consent. Outcome data published on our Results page is reported in aggregate (cohort, year, offer counts) and does not identify individual students unless they have given written consent. Consent is freely revocable; on revocation we will remove identifying material at the next reasonable update of the affected page.

18.No guarantee of outcome

Coaching does not guarantee an offer of admission. Admissions decisions are made by individual medical schools using criteria we do not control. Our published results data describes historical performance of past cohorts and is not a forecast of any individual outcome. Statements made by us during sales calls, on our website, or in marketing material are based on our experience and judgement; they are not warranties of result.

19.Limitation of liability

Nothing in these Terms limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for any liability that cannot be limited or excluded by law. Subject to that, our total liability to you in connection with the services, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, is limited to the total fees paid by you under the contract. We are not liable for indirect or consequential losses, including loss of opportunity, loss of academic place, or loss of future earnings.

Nothing in these Terms affects your statutory rights as a consumer, including your rights under the Consumer Rights Act 2015 and the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013.

20.Communications

Our primary communication channel is WhatsApp on +44 7424 955 298. We aim to respond within 24 hours under normal conditions. WhatsApp is appropriate for scheduling, brief clarifications, and operational messages. Substantive coaching takes place in scheduled sessions. Formal written notices under these Terms (cancellation, complaint, termination) should be sent by email or WhatsApp and clearly marked as such.

21.Variations to these Terms

We may update these Terms from time to time. The version that applies to your contract is the version in force on the date of sign-up, unless a change is required by law, in which case the change applies from the date the law requires. We will tell active clients about any material change by WhatsApp or email and post the updated version on this page with a revised "last updated" date.

22.Severability

If any provision of these Terms is held to be invalid or unenforceable, the remaining provisions continue in force. The invalid provision will be modified to the minimum extent necessary to make it enforceable, preserving the original intention of the parties.

23.Entire agreement

These Terms, together with the written scope confirmed at sign-up, set out the entire agreement between you and us in relation to the services. They supersede any earlier representation, statement, or agreement, oral or written, except for any fraudulent statement.

24.No assignment

You may not transfer the benefit of the contract to another person, including transferring purchased hours to a different student, without our written consent. We will not unreasonably withhold consent where the transfer is between siblings or within an immediate family and remaining hours are appropriate to the new student's stage. We may assign or subcontract our rights and obligations to another company in the same group or to a successor business, on notice to you.

25.Complaints

If something goes wrong, tell us. The fastest route is WhatsApp to the lead mentor or to one of the co-founders directly. We aim to acknowledge a complaint within 2 working days and resolve it within 14 working days. If the matter is not resolved, you may escalate in writing to the co-founders at the email in clause 27. We treat complaints seriously and as a chance to improve.

26.Governing law and jurisdiction

These Terms and any dispute or claim arising out of them are governed by the laws of England and Wales. Disputes are subject to the exclusive jurisdiction of the courts of England and Wales, except that consumers resident in Scotland or Northern Ireland may bring proceedings in their local courts where required by law.

27.Contact

For questions about these Terms, complaints, data subject requests, or anything else covered above, reach us by:

• WhatsApp: +44 7424 955 298
• Post: Alphamedicine Ltd., 71-75 Shelton Street, London WC2H 9JQ

We aim to reply within 24 hours under normal conditions.